WEICH Pop-Up Store opens at Haarwerk Munich
Oct 24, 2020
Just in time for the winter season, a pop-up store of the Mainz-based luxury label "WEICH Couture Alpaca" is opening in Munich. In an exclusive open-air space in the celebrity hairdresser Haarwerk, the start-up brand is now displaying its high-quality home textiles and accessories, from hot water bottles to slippers, made of delicate, silky alpaca. Here, too, an official opening had to be dispensed with due to the current Corona situation. "Nevertheless, I am convinced that the people of Munich will quickly come to appreciate the high quality and, above all, the ethical production of our products," says store manager Alexia Sachsenberg confidently. The pop-up store on Sparkassenstrasse, between Marienplatz and Maximilianstrasse, will initially be open from October to December 2020.